CSRED Products

Centre of Strategic Research, Evaluation & Development (CSRED) is proud of introducing unique MR products and solutions in Pakistan. These are the 1st kind of products to be offered to the clients in the globe by any MR agency. These are:

  • CSRED Retail SWOT Monitor
  • CSRED Mystery Censor
  • CSRED Satisfaction Tracker
  • CSRED ROI Solution
  • CSRED Feasibility Study


CSRED Retail SWOT Monitor
CSRED is offering a new RETAIL-SWOT Tool to be filled at the retail outlets to evaluate the overall
efficiency and effectiveness of targeted consumer products vis-à-vis to their competitors.

This would help our business clients to understand their placement positioning and could revise their distribution and sales strategy in the light of results, explored.

This form is comprised of comprehensive knowledge about:

1. Decision maker and contact details
2. Shelf Placement
3. POSMs (Point of Sales Materials)
4. Distribution effectiveness
5. Distribution efficiency
6. Products range and quality
7. Competitors and their distribution SWOT

We have developed a strategic Data Entry Program and a Reflex Analysis Method to have valuable deliverables (power Point Report). 
Not only a Comprehensive Retail SWOT Monitor for end users, we are also offering the Retail SWOT TOOL for our international Research Partners for their valuable clients/end users.

CSRED Mystery Censor
CSRED is again offering distinguished product to its clients, i.e., CSRED Mystery Censor.
Unlike the conventional mystery shopping methodologies, we have developed a scientific mystery action plan for our clients.
Our scientifically trained shoppers not just observing the respondents’ location, but they are also recording the whole discussion through latest audio/visual tools.
This help us our Research Managers in driving better qualitative analysis of the targeted locations/outlets/gas stations/restaurants.
These audio/visual data is also affixed as a part of final reports/presentation.

CSRED Satisfaction Tracker
We are offering a quarterly Satisfaction Tracker Tool to our clients. We are conducting the interviews to both direct and indirect customers and have developed separate instruments to meet these objectives,
After each next quarter, we represent a strategically designed Trends Analysis, which help our clients in tracking the satisfaction level of their both kind of customers. So this keeps a track of the satisfaction level and works as a satisfaction monitor.

CSRED ROI Solution
We help the SMEs in developing and improving their ROI. We conduct in-depth SWOt packed with Financial Audits of the companies and design a critical ROI Solution.

CSRED Feasibility Study
A feasibility study looks at the viability of an idea with an emphasis on identifying potential problems and attempts to answer one main question: Will the idea work and should you proceed with it?
Before the start of your business, we help you by designing your business plan and advice you to identify how, where, and to whom you are needed to sell a service or product. We also satisfy your need to assess your competition and figure out how much money you need to start your business and keep it running until it is established.

The information we gather and present in your feasibility study will help you:

        • List in detail all the things you need to make the business work;
        • Identify logistical and other business-related problems and solutions;
        • Develop marketing strategies to convince you/investor that your business is  worth considering as an investment; and
        • Serve as a solid foundation for developing your business plan.


CSRED Feasibility Plan covers the following areas:

1. Description of the Business: We suggest you the product or services to be offered and how they will be delivered.

2. Market Feasibility: This includes a description of the industry, current market, anticipated future market potential, competition, sales projections, potential buyers, etc. We develop this plan after an in-depth marketing research activity.

3. Technical Feasibility: CSRED provides you details about how you will deliver a product or service (i.e., materials, labor, transportation, where your business will be located, technology needed, etc.).

4. Financial Feasibility: We brief you logically that how much start-up capital, sources of capital, returns on investment, etc. is needed for your project.

5. Organizational Feasibility: It defines the legal and corporate structure of the business.


We discuss with you that how the business can be succeeded. We are always honest in our assessments because our clients won’t just look at our conclusions, they also look at the data and question our findings on each and every points.